Digital Marketing Executive

We are a dynamic and rapidly growing digital marketing company seeking a talented and experienced Digital Marketing Executive with expertise in Social Media Marketing and SEO. As a Digital Marketing Executive, you will be responsible for planning, executing, and optimizing digital marketing campaigns to drive online visibility, brand awareness, and customer engagement for our clients. Responsibilities: 

• Develop and implement comprehensive digital marketing strategies that align with clients’ business objectives, focusing on social media marketing and SEO. 

• Manage and optimize clients’ social media accounts across various platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube. 

• Conduct thorough keyword research and analysis to identify opportunities for SEO optimization and content creation. • Create, curate, and schedule engaging content across social media channels, ensuring consistency in brand messaging and tone. 

• Monitor and analyze social media performance using analytics tools, and provide regular reports with actionable insights and recommendations for improvement. 

• Collaborate with internal teams to create compelling blog posts, articles, infographics, and other digital content optimized for SEO. 

• Stay up-to-date with industry trends, best practices, and emerging digital marketing technologies, and recommend innovative strategies to enhance campaign performance. 

• Coordinate with clients to understand their unique requirements, goals, and target audience, and provide strategic recommendations to maximize their digital marketing efforts. 

• Assist in managing and optimizing clients’ paid advertising campaigns, including keyword research, ad creation, and performance tracking. 

• Monitor website traffic and user behavior using tools such as Google Analytics, and make data-driven recommendations to improve website performance and conversion rates. Requirements: 

• Proven work experience as a Digital Marketing Executive or similar role, preferably in a digital marketing agency. • Strong knowledge and hands-on experience in social media marketing, including content creation, community management, and campaign optimization. 

• Solid understanding of search engine optimization (SEO) principles and experience in implementing SEO strategies to improve organic rankings and website visibility. 

• Proficiency in social media management tools, SEO tools, and web analytics platforms. 

• Excellent written and verbal communication skills, with the ability to create compelling and engaging content for different digital channels. 

• Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions to optimize campaign performance. 

• Creativity and a keen eye for detail to deliver visually appealing and impactful digital marketing assets. 

• Strong organizational and project management skills, with the ability to multitask and meet deadlines in a fast-paced environment. 

• Familiarity with paid advertising platforms such as Google Ads and Facebook Ads is a plus. 

• Bachelor’s degree in Marketing, Communications, or a related field is preferred. If you are a self-motivated and results-driven digital marketer with a passion for social media marketing and SEO, we would love to hear from you. Please submit your resume and any relevant portfolio showcasing your previous digital marketing achievements

Job Category: Digital Marketing
Job Type: Full Time

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